Not everyone is a great artist. Web designers although are talented individuals may encounter problems in choosing the right color scheme for their website. So what do you do? You could rely on color theory or simply get the best match from the colors needed for your company logo. Even better yet should you choose colors according to your own likes and dislike? Read the rest of this entry »
What is color? Well according to W3C the definition is quite simple actually. In the W3C perspective a CSS color is one of two things: a number or a keyword. In reality an artist for instance doesn’t create a painting by simply writing on the canvass the numbers or the keywords corresponding to the colors he pictured in his head. The same applies to Web designers. Read the rest of this entry »
What is the main difference between a black and white newspaper and one that uses colors? It’s a stupid question really but it underlines one important aspect: colors make the difference. People are pre-programmed to respond to colors, especially to some combinations which have a stronger effect than others. Take the blue-orange association. Almost all people have a positive response to it because their sub-conscious creates a link between these two colors and the relaxing image of a sunset. Many U.S. hospitals took advantage of this fact and use light tones of blue or pink for the uniforms of the nurses because patients tend to calm down and relax when they see those colors. Read the rest of this entry »
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